DigitalWallet.com is for sale
Make your company the #1 Digital Wallet
DigitalWallet.com is for sale
Make your company the #1 Digital Wallet
Sizing the Opportunity
10 Reasons Why YOUR COMPANY SHOULD acquire DigitalWallet.com
1) Become the Industry LEADER!
An industry leading domain name for your industry leading company. A company shows its has serious intentions on becoming the industry leader when its domain brand name is also the industry defining domain name.
2) Intrinsic TRUST
DigitalWallet.com intrinsically has trust built right into it by default. Potential digital wallet users deciding on which digital wallet brand to trust their time and money with are biased to a brand name that is also the industry defining domain name. The choice is perceived to be less risky compared to the others. DigitalWallet.com has been differentiated from the others. This maximizes conversion rates for digital onboarding.
3) Mind Share
Easy to remember domain brand name leads to increased Mind Share. Be Top of Mind!
4) Market Share
Increased Mind Share leads to increased Market Share. The current state of the digital wallet market share is very fragmented and still in its infancy. There are Network Effects with a digital wallet once a dominant market leader has been established.
5) SEO Keywords in the domain name
Search Engines heavily weight Keywords found in the domain name. You want as much free organic "digital wallet" search traffic as you can get because Google CPC (Cost Per Click) current market rate (as of February 2020) is $6.59 for the phrase "digital wallet". It has tripled (up 300%) from a year ago. We expect the CPC to be >$20 in February 2021.
6) Search CTR (Click Through Rate)
Having the search terms in the domain name greatly improves the CTR from the list of organic search engine results presented to the user.
7) Asset Increase
Acquiring a domain name is an asset on the company balance sheet, not an expense. Domains appreciate in value because they are Digital Real Estate.
8) Expense Decrease
Return on Investment: Considerably less marketing and advertising expenses are required when working with an industry defining domain brand name.
9) Opportunity Cost
What are the costs associated with your company NOT using DigitalWallet.com? Your alternative brand name choice will NOT benefit from all the competitive advantages in this list such as Intrinsic Trust, Mind Share, SEO Keywords, Search CTR and Expense Descrease.
10) Buy it, but don't use it.
Sometimes it is worth buying something just so that a competitor cannot use it against you.
Examples:
- Brian Sharples, founder & CEO of HomeAway bought VacationRentals.com for $35M just so that Expedia could not use it.
- Bank of America bought Loans.com for $3M 20 years ago and still does not use it.